How Quality Professionals Should Gather High-Quality Data to Inform Truly Effective Decision Making via Neuroscience

Making the best decisions for your business means having the best information available. But what if you sabotage your own decisions because of the way you think about information?

In How Quality Professionals Should Gather High-Quality Data to Inform Truly Effective Decision Making via Neuroscience, Dr. Gleb Tsipursky shows you how to overcome our natural cognitive flaws. You’ll learn about the following:

• How subtle mental blindspots can result in getting the wrong information.
• How to overcome cognitive bias.
• How to deploy information to improve decision making.